Description:
The CAN-SPAM Act of 2003 is a US law that dictates new rules for companies that send out spam email and penalties for those companies that do not abide by these new rules. This act also requires companies to provide an opt-out for consumers who do not wish to continue receiving spam mail. It spells out situations where organizations are allowed to send out unsolicited "transactional or relationship messages" - that facilitate an agreed-upon transaction or updates a customer in an existing business relationship. The US Federal Trade Commission (FTC), the nation's consumer protection agency, is authorized to enforce the CAN-SPAM Act; the Department of Justice (DOJ) has authority to enforce its criminal sanctions, and other federal and state agencies can enforce the law against organizations under their jurisdictions.
Copyright 2004-2008 The Data Governance Institute, LLC. All Rights Reserved The site is brought to you in partnership with the Business Intelligence Network
